GOVERNMENT LOCATION SOLUTIONS
LOCUS
[loh-kuh s]
noun
1.
technical
a particular position or place where something occurs or is situated.
2.
mathmatics
the set of all points, lines, or surfaces that satisfy a given requirement.
LOCUS OUTDOOR
Locus is Australia's only State and Federal Government focused out-of-home provider, delivering niche location targeted formats, strategic advisory and creative solutions.
Relying on deep industry knowledge underpinned by eight OOH platforms, Locus helps Government agency and client partners build or utilise bespoke targeted location formats to reach niche audiences or environments otherwise not serviced by broadcast OOH vendors.
aboutus
With the OOH landscape continuing to evolve, environment based placements are playing an increasingly pivotal role as they allow for communication at the closest touch point for addressing behavioural consideration.
Across our ever evolving product solutions Locus helps clients minimise wastage in providing targeted environmental based solutions reaching niche audiences cost effectively.
In an OOH world focused on broadcast, Locus fills the missing niches.
Working only with State and Federal Government we help deliver communications that support communities across Australia with valuable information.
STREET SPACE
CALD SPACE
PLATFORMS
The key to successfully implementing the most effective OOH strategy is ensuring the appropriate use of location in relation to audience behaviour.
With a national footprint across New South Wales, Victoria, Queensland, South Australia, Western Australia and Tasmania, School Space, Medical Space, CALD Space and Street Space provides a unique opportunity to target high school, hospitals, GP surgeries and niche locations where other OOH isn't present.
SCHOOL SPACE
MEDICAL SPACE
CONSULTANCY
Locus Outdoor offers specialist OOH commercialisation and business development consultancy working with media owners, venue retail owners, agencies and brands.
OOH is capable of delivering brands to audiences as both a broadcast and modal proposition and this is central to the market’s growing importance. However, the Out-of-Home supply chain is complex and understanding and then mining its value can be difficult.
Our consultancy specialises in working with various stakeholders in the OOH supply chain and delivers solutions designed on a bespoke basis.
Over the last 18 years our team has worked with some of the UK and Australia’s largest private and public sector organisations delivering a range of projects.
KEY CLIENTS
CONNECT WITH US
The Commons
80 Market St
South Melbourne
VIC 3205
+61 (0) 3 9681 7809